Abre Camino - Music Video: Juancho Herrera
Music video created for New York based musician Juancho Herrera for the main title of his album "El Mismo Sol". This album was inspired by the nature of conflict within different contexts. My interpretation of Abre Camino, gave the sense of a journey but not that of discovering and wondering but more of a journey of understanding a world filled with greed and division and the need for all individuals to open roads and continue to move on, going forward never backwards in life. The song gives rhythmic patterns with such strength that inspires a fighting for your life action, so we decide to interpose images of chaos, poverty, and calmness.
Video concept: Juancho Herrera and Luis Herrera
Main Camera: Luis Herrera
Additional Camera: Juancho Herrera
Directing & Editing: Luis Herrera
